Blogs provide a powerful way of getting your messages directly to a very targeted and engaged audience. But why are blogger relations important and how do you go about developing them? To help you though the process, we've written this free guide to give you all the background you need to understand the value of blogger outreach. Read it, and you'll be able tell your client (or your boss!) exactly why blogger relations are important. We've taken great care to describe techniques that bloggers actually like and you'll see that it covers everything you need to get going.
"No single thing in the last 15 years professionally has been more important to my life than blogging. It has changed my life. It is the best marketing tool by an order of magnitude"